Matthew Cottle

Vice President, North America Lead BASES Advertising at NielsenIQ, BASES

Speaker

Matthew brings over 13 years of experience in interdisciplinary research to BASES Advertising Specialty. He is passionate about working with partners to enhance their fundamental understanding of consumers through applied behavioral and neuroscience solutions. He works with leading brands across BevAl, CPG, Retail, Tech, and Media to consult on their strategic advertising creative initiatives to develop a strengthened learning ecosystem to effectively and impactfully build connections between brands and their consumers. Matthew is based in Boston, MA.