Phillip LomaxExecutive Vice President of Business Development at MediaScienceSpeaker
Profile
Phillip Lomax is the Executive Vice President of Business Development at MediaScience, a leading media and advertising innovation research firm, where he spearheads strategic growth, partnerships, and leads the sales and marketing organization. With a BFA from Cornish College of the Arts and executive training from Harvard Business School, Phillip blends creative insight with strategic expertise in neuromarketing, technology, and media. He has co-authored influential whitepapers with the Interactive Advertising Bureau (IAB), including "Finding Success with In-Game Advertising Research" and "State of Data 2022: Preparing for the New Addressability Landscape," which examines the impact of evolving privacy legislation on data collection and advertising strategies. Before joining MediaScience, Phillip served as a Senior Enterprise Account Executive at Uber Eats, where he drove over $130M in recurring revenue, launched new markets, and partnered with thousands of Enterprise and SMB restaurants. His diverse background includes experience in hospitality management and a notable appearance as a finalist on Fox's The X Factor USA. Passionate about technology's human impact, Phillip champions innovation in marketing research. His interests span technology, philosophy, AI, travel, and observing human behavior through the perspective of media and advertising.
Agenda Sessions
From Ideation to Impact: AI Solutions for Ad Concept Testing
, 3:30pmView Session