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TMRE: The Market Research Event
December 3-5, 2024
Loews Sapphire Falls ResortOrlando
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Shubh Punj
Senior Associate, Customer Insights at Dow Jones
Speaker

Profile

Shubh Punj is a Senior Customer Insights Associate at Dow Jones, specializing in quantitative research. He collaborates with stakeholders across the business to inform strategic decisions while placing the customer at the forefront. He will share how Dow Jones harnessed generative AI to conduct research at a speed that (almost) matches the rapid news cycle, demonstrating innovation in market research and consumer insights.

Agenda Sessions

  • Using AI to Conduct Qualitative and Quantitative Surveys: A Case Study and Demonstration

    , 2:55pm
    View Session

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Michelle Raab
Senior Director, Insights & Strategy
WK Kellogg Co

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