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TMRE: The Market Research Event
December 3-5, 2024
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Alpha-Diver

Profile

Alpha-Diver is the insights & consulting firm that applies decision science to drive consumer Interest & Action. The firm’s psychologists, neuroscientists and strategists work with leading brands, retailers, and the Wall Street analyst community to more deeply understand – and predict – marketplace behavior in ways proven to help clients drive double-digit brand growth via strategy and activation.

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  • Mind Over Market: Coca-Cola's Psychological Edge in Consumer Behavior

    2:00pm