Cambri is an AI-powered consumer insights and innovation platform solely dedicated to help companies launch more successful products and minimize the risk of failed product launches.

Cambri is helping brands to better predict if their products will be successful or not when launched to the market and to help them to improve their concepts further.

Large CPG companies like Coca-Cola, Nestle and Carlsberg are working with Cambri to evolve beyond traditional KPIs and benchmarks by utilizing AI. Cambri is able to combine quant and qual data with in-market data to capture more accurate and actionable insights.