MarketCast research and analytics help marketers unlock the power of Fandom for their products and brands, as well as maximize the impact of their advertising. The company brings together a unique mix of primary research, AI, and big data to guide critical marketing decisions. We help brands determine which audiences to prioritize and product benefits to communicate, in addition to developing, launching, and measuring brand and advertising campaigns across media platforms. Headquartered in Los Angeles, MarketCast has researchers, product leaders, and data scientists around the globe. For more information visit www.marketcast.com