AI Implementation Day: 21 October 2025 | Al Multaqa Ballroom, DWTC
Main Event & Exhibition: 22 - 23 October 2025 | Hall 3 & 4, DWTC
Future Workplace Awards: 22 October 2025 | Emirates Towers
Actionable Leads. Richer Insights.
ead Insights is our inhouse lead management, scoring, rating and tracking platform that provides data-driven insights into who is engaging with you and how - designed for sponsors and exhibitors at HRSE Dubai 2025 (HR Summit & Expo) to generate leads, measure engagement, and prove ROI.
Lead Insights monitors every interaction delegates have with you and stores it all in one place. From in-app activity and badge scans, to content engagement and session participation, Lead Insights collates every touchpoint to give you all the necessary information to maximise your success and ROI at HRSE Dubai, the Middle East’s largest HR event.
Every interaction matters, and Lead Insights captures it all.
Know who to target, with which messaging, at what time.
Track exactly how, when, and where leads are engaging with you throughout the entire event cycle. From unexpected touchpoints to key moments of interaction, Lead Insights uncovers valuable engagement data that could lead you to your next big customer.
Don’t leave potential deals to chance—Lead Insights helps exhibitors and sponsors spot new opportunities, shorten sales cycles, and move closer to the close.
The Why
Simply put, Lead Insights was built by you and for you.
From collating feedback across the industry, Lead Insights is a comprehensive exhibitor lead intelligence solution that will not only enhance your experience at our events, but will help you structure, strategise and succeed at HRSE Dubai 2025. With thousands of HR professional descend on our show floor every year, Lead Insights gives you the competitive edge to understand, connect with, and convert.
The How
Lead Insights works in near real-time to help provide the most accurate, up-to-date information about your campaign. It integrates with our event technology to catch every interaction, and then ranks both leads and accounts based on their engagement so you can prioritise your conversations and maximise your time.
All information is enriched with 3rd party data, and with our built-in campaign tracker, you can easily monitor, adjust and evaluate your strategy to maximise ROI.
The Access
Access is given before you get onsite – allowing you to prioritise and influence your show floor conversations.
With one account per client, you can easily add your entire team to the same dashboard, enabling seamless collaboration in segmenting, targeting, and prioritising leads.
Look out for access emails from leadinsights@informa.com, but in the meantime, visit our custom Lead Insights website to learn more about its features.