Exhibition & Seminars: 9 & 10 June 2026
Sheikh Rashid Hall, DWTC, UAE
Awards: 11 June 2026
Madinat Arena, Madinat Jumeirah, Dubai
Middle East Event Show | The Premier B2B Expo for the Events Industry
Connect with top 5500+ event professionals, suppliers, and innovators! This must-attend trade exhibition is your gateway to cutting-edge event technology solutions, networking, and insights for next-level events and brand activations.
Where the Middle East’s Event Buyers Discover What’s Next
Be at the heart of the Middle East’s $50B+ events industry by exhibiting at the 17th Middle East Event Show (#MEES). Building on a record-breaking year that attracted 5,500+ event professionals, 90+ visionary speakers, and 60+ transformative sessions, #MEES2026 is where your brand connects with decision-makers shaping the future of MICE, live events, and entertainment across Dubai, Saudi Arabia, and the wider region. This is your gateway to high-value networking, unmatched exposure, and prime opportunities in a booming market.
Showcase your solutions to decision-makers from government, leading agencies, and top corporate buyers, all seeking the next big innovation in event technology and experience design. Secure your stand today and put your brand at the centre of the region’s most influential events industry platform.
Three Days of Innovation, Insights, and Inspiration
EXHIBITION
Showcase your brand at the Middle East’s largest events industry exhibition, attracting 5,500+ event professionals and 100+ leading companies. Meet qualified buyers searching for innovative event solutions, build partnerships, and boost your visibility in the region’s rapidly growing events market.
FREE SEMINARS
Engage with 90+ expert speakers across 60+ free-to-attend seminars and workshops, offering 20+ CPD-accredited hours on AI event tech, metaverse strategies, and sustainable solutions. Sponsorship opportunities put your brand in front of a highly targeted audience, positioning you as a thought leader in the Middle East events industry.
AWARDS
Join the Middle East’s premier events industry awards, celebrating top venues, agencies, and technology innovators. Network with leading decision-makers during an exclusive evening of recognition and high-profile connections, with premium sponsorship packages available to elevate your brand’s presence.
17+
Years Legacy
5500+
Event Industry Professionals
100+
Exhibitors & Event Suppliers
60+
Free Seminars & Workshops
90+
Regional & Global Speakers
Renowned Events Industry Pioneers at #MEES2025
Hear from 90+ global and regional leaders shaping the future of MICE and live events. From creative directors and CEOs to production experts, these speakers bring real-world insights and bold innovation to the MEES stage.
Unveil Innovation and Grow Your Brand
Maximise your ROI with unrivalled promotional opportunities at the Middle East Event Show (MEES) 2025. Explore valuable partnership opportunities to help promote your business and engage with over 5,000 event professionals, including decision-makers from marketing, PR, production, technology, venue management sectors and entertainment industry.
Elevate your brand and be part of this amazing show designed for event professionals. Whether you're an event technology provider, brand activation agency, or event service supplier, MEES offers the perfect platform to build awareness, drive visibility, and generate high-quality leads within the Middle East's dynamic events industry.
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Championing Sustainability in the Events Industry
We’re committed to making the Middle East Event Show a leader in event sustainability, eco-friendly practices, and social responsibility. Our approach sets new benchmarks for green events in the Middle East, empowering the industry to lead with purpose.
- Curating content on sustainability & impact on the Events Industry
- Carefully designing the feature areas to minimise the level of waste generated
- Minimising the level of single-use plastic at the event
- Digitalizing event collaterals, reducing paper wastage
- Reducing carbon emissions through smarter logistics
- Supporting accessibility, wellbeing, and community inclusion

Why MEES 2025 is the Year's Most Critical Investment for Events Industry Professionals
The events market in the Middle East & Africa is expected to grow from $53.63 billion in 2022 to $76.67 billion by 2028, with an annual growth rate of 6.1%. MEES serves as your gateway to this booming booming business events industry.
MEES stands alone as the Middle East’s exclusive platform uniting live and MICE event suppliers under one roof. This unique focus attracts a targeted audience of qualified buyers—no casual browsers, only decision-makers actively seeking solutions to elevate their events.
An Events Show that Keeps Growing
With visitor numbers rising year after year, including a significant 12% increase in 2024, MEES has solidified its place as the Middle East’s must-attend event industry gathering. This growth reflects the tangible value attendees consistently discover: game-changing suppliers, actionable insights, and connections that drive business forward.
We meticulously vet every exhibitor and session to ensure your time delivers maximum ROI. Unlike broader trade shows, MEES eliminates the noise with every conversation and product showcase holds genuine potential for your business.
True Regional Hub of the Middle East Events Industry
With over 40 countries represented, MEES draws the widest cross-section of Middle Eastern event professionals. This regional reach creates unique opportunities to expand your network beyond local markets and tap into the full potential of the Gulf’s booming events sector.
For attendees, no other event delivers this density of relevant suppliers and peers in just two days.
For exhibitors, this concentrated access to qualified buyers is unmatched by any other platform.
Register Now to take part in this incredible event!