This site is part of the Informa Connect Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 3099067.

TMRE: The Market Research Event
October 28-30, 2025
The Paris HotelLas Vegas

Paula Chona
Senior Principal, Consumer Insights at Discover Financial Services
Speaker

Profile

Paula Chona is Senior Principal, Consumer Insights at Discover Financial Services. She is in charge of uncovering the power and insights of Discover’s new Brand Health Tracker program to provide a strategic framework to improve Discover’s consideration in the marketplace.

Agenda Sessions

  • Using Discover’s Brand Health Tracker to Expand Brand Image and Drive Growth

    2:45pm

At this event