David Balfour

Co-Founder at LIGHTBLUE

Judge

David is the Co-Founder of LIGHTBLUE, a creative experience agency founded in 2007. With a career in Experiential, Sponsorship, and Technology since 1999, he is the Ex-Chair and Board Member of Tribe Global.

A thought leader in experiential marketing, David has been featured in Event Magazine’s ‘Top 100 Most Influential People in the Industry.’ He has spoken at Event360’s Brand Talks, Middle East Event Awards, Arab Luxury World, and keynoted at Lisbon, Sarajevo, Cannes Lions, and Gamify Europe.

LIGHTBLUE has played a pivotal role in major brand activations, including the PlayStation 5 launch in the Middle East, Burberry’s Monogram campaign, and projects for PUMA, NEOM, Julius Baer, and Deliveroo.

Under David’s leadership, LIGHTBLUE was named Campaign’s Experiential Agency of the Year in 2022 and 2023, continuing to push the boundaries of creative courage and human intelligence.