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Middle East Event Show

Exhibition & Seminars: 17 & 18 June 2025
Sheikh Maktoum Hall, DWTC, Dubai
Awards: 19 June 2025
Madinat Arena, Madinat Jumeirah, Dubai

Gemma Lennard
Head of Marketing at Staffwise
Judge

Profile

Gemma is an accomplished marketing professional with over 20 years of experience spanning brand ambassador, hospitality, PR, advertising, digital marketing and events. As the Head of Marketing at Staffwise— The Industry Standard Software for Workforce Management and Reporting — she plays a key role in shaping industry-leading solutions that empower global brands and agencies.

Having worked with prominent global agencies and now supporting top-tier clients within the Middle East including Jam Event Services, Fifteen Eleven Events, Sapiens, Theatre, Nspyr Events and Brand Squad. Gemma brings a deep understanding of marketing and events, her expertise in strategy, audience engagement, and digital transformation makes her a respected industry voice.

As a judge at the Middle East Event Show, Gemma leverages her extensive knowledge of events, marketing, technology, and staffing management to recognize innovation and excellence within the events industry.