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TMRE: The Market Research Event

$500 SAVINGS EXPIRES

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October 8-10, 2024
Loews Royal Pacific ResortOrlando
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Becky Blowers
Director of Research Science at Domino's Pizza
Speaker

Profile

Becky Blowers, Director of Research Science, joined Domino’s Global Analytics & Insights in 2013. During her tenure, Becky and her team have made tremendous contributions across the organization – from product renovations and introductions to the revamped Domino’s Rewards program and myriad strategy-driving initiatives, including all of Domino’s national advertising campaigns. Becky is passionate about leveraging the power of consumer insights and market research to enable data-driven decisions.

Agenda Sessions

  • Fireside Chat: Domino's & Zappi: Building a Connected, Iterative Advertising System to Create Winning Campaigns Every Time

    , 12:20pm
    View Session

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Kathleen Blum
Vice President, Shopper Insights
C+R Research

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