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Greenbuild
November 4-7, 2025
Los Angeles Convention CenterLos Angeles, CA

Carole Cone
CEO at Carol Cone ON PURPOSE
Speaker

Profile

Carol Cone: Green Business Summit Keynote Speaker

Carol is internationally recognized for her work in purpose, corporate citizenship and CSR. Carol Cone ON PURPOSE is her fourth enterprise activating her purpose: to educate, inspire and accelerate purpose strategy, programs and impacts for corporations, brands, nonprofits and current and emerging professionals around the globe.

For more than 35 years, Cone has embraced a steadfast commitment to leading the purpose movement. Cone has executed over 250 purpose programs—from overall enterprise purpose to social purpose, ESG strategies and communications, to cause branding and nonprofit positioning, fundraising and stakeholder engagement. To amplify the value of purpose, over her career she has also conducted more than 30 research studies, to educate and inspire professionals to embrace this critical strategy. She also hosts the podcast, Purpose 360, nearing 100 interviews to date. And to support more powerful business and nonprofit partnerships, she authored Breakthrough Nonprofit Branding.

This extensive body of work has gained her fascinating descriptions: Purpose Queen (from the BBC), one of the world’s 7 Sustainability Pioneers (Sustainable Brands) to “arguably the most powerful and visible figure in the world of ‘Cause Branding’ (PRWeek Power List).

Clients she and her colleagues have served include: Adobe, Aflac, The American Lung Association, Bezos Family Foundation, Campbell Soup Company, ConAgra Foods, the Everglades Foundation, General Motors, Girl Scouts of the USA, the Kerry Group, LG, Microsoft, P&G, PNC, Reebok, Southwest Airlines, Unilever, Western Union, Whirlpool among others.

She is a highly sought-after speaker and media expert, sharing her insights on purpose branding, corporate citizenship, sustainability and CSR around the globe from the New York Times, to the Economist, the Wall Street Journal, Fast Company to CNN and the AP.

Some of the most memorable moments in her career include: igniting the walking, breast cancer and heart disease, early childhood education and overall purpose movements; the creation of Inspire Food•Nourish Life purpose for the Kerry Group; creating My Special Aflac Duck a social robot to comfort pediatric cancer patients during their 1,000 days of treatments named one of Time Magazines Best Inventions of 2018 and Best in Show at the 2018 Consumer Electronics Show and winner of 2 Cannes Lions; giving the world’s first purpose speech on the Main Stage at Cannes and inspiring thousands of professional around the world regarding the power of purpose.

Her most special personal moment: meeting the Dalai Lama, prior to her speech in Calgary, titled “The Power of Business for Good.” When she met him, he held her hand for 5 minutes. It was about a week before she got the nerve to wash that hand!